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Case Study

Illustration Vault

An online marketplace and creative community where illustrators monetize their work through licensing, print sales, and educational content — built on a custom CMS/CRM with two parallel content engines for catalog and rights management.

Role
UI/UX Lead
Discipline
Marketplace UX
Platform
Custom CMS / CRM
Focus
Licensing & Print Store
Illustration Vault homepage
Overview

A platform that lets artists monetize their craft.

illustrationVAULT is an online creative resource and community that lets independent artists generate revenue from their work — through art licensing, on-demand prints, digital video, and educational content.

The product is built on a proprietary CMS/CRM. Two parallel content management systems were developed in tandem: one for the public-facing catalog and storefront, the other for licensing operations and the rights ledger that powers commercial transactions behind the scenes.

MarketplaceSaaSLicensingeCommerceCustom CMSCRMUX/UI
Feature Set

What was designed and shipped.

01.

Artist Onboarding

Sign-up, portfolio import, profile builder, and verification — tuned to make a first upload painless.

02.

Browse & Discover

Faceted search, curated collections, and a homepage layout designed to surface fresh work without flattening it.

03.

Artwork Detail

Single-piece pages with high-fidelity previews, licensing tiers, and clear paths to purchase or commission.

04.

Print Store

On-demand print catalog with item selection, product detail, and customization — rolled into a single checkout flow.

05.

Licensing Layer

Commercial rights management for buyers acquiring usage rights to original artwork, with tiered pricing and contracts.

06.

Member Profiles

Public artist pages with show-reels, books, and follow / favorite mechanics — the social spine of the marketplace.

Building a marketplace, SaaS, or AI product?

Strategy, architecture, design, and shipping — one operator across the whole stack.

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